Al Marsh, Tony Naylor and Jerry Ralby, Broadway producers, are desperately looking for backers. Al is one of the heirs of a dress salon in Paris, but this is almost bankrupt. The two other heiresses, Stephanie and Clarisse and the three producers are able to convince the creditors to back a fashion show there. Things become complicated, when Al and Tony fall in love with Stephanie and Al's New York girl friend Bubbles arrives.